News & Views
News & Views
We’re movers, shakers and thought leaders
in healthcare communications
Bookmark this page to get first sight of Collective and client news and members’ blogs about
our discoveries, best practice, new ideas and campaigns. It’s a quick way to get to know more
about our people and our ethos in practice.
Bookmark this page to get first sight of Collective and client news and members’ blogs about our discoveries, best practice, new ideas and campaigns. It’s a quick way to get to know more about our people and our ethos in practice.
Meet our Health Literacy Experts – Introducing Sally Snow
Meet Sally Snow and find out how a Cambridge graduate with a PhD in evolutionary molecular biology ended up building a career focused on demystifying science and making health information understandable to the general public.
Engaging and empowering patients through health literacy work
If you want your content to reach your target audience, it needs to be easily understood by everyone. Read our top tips for engaging and empowering patients in health literacy work.
Why health literacy is so important – and what you can do about it
There’s a good chance a lot of the people you want to reach can’t understand what you are writing. Health literacy consultant Eleanor Stanley shares what health literacy is, who it benefits and what we, as healthcare communicators. can do to make a difference.
The art and science of health literacy
By combining evidence-based health literacy principles and user research, we can make health information more understandable and easier to act on. Find out how from Sally Snow.
Is this the end of press conferences as we know them?
The Difference’s Media Maestro, Jo Willey, shares some key watchouts and best-practice recommendations for those embarking on virtual or hybrid press conferences.
Achieve your breakthrough with a free Collective brainstorm session
Achieve your breakthrough with a free Collective brainstorm session
Tap into our Collective creativity, experience and know-how with a free 90 minute session.
These sessions are open to all healthcare communications leaders and their teams. Whether you’re a big pharmaceutical company, an agile biotech or a healthcare charity, we’re here to help.
