by Stuart Mayell | Jul 1, 2020 | Blog
This year’s prestigious Comminqué Awards, like many other events, has gone virtual. The highlight of the PR world’s annual calendar, it would have been easy for organisers to simply postpone or even cancel the event which is usually an invite-only, glamorous...
by The Difference Collective | Jun 10, 2020 | Blog
Assumptions were made early on about how the health and pharma industries would – and should – communicate during a pandemic. But here, medical communications specialists Becky Jones, Susan Cuozzo and Karen Lipworth reveal some valuable – and rather unexpected –...
by Claire Delplancq | May 11, 2020 | Blog
We all know the importance of powerful brilliant, clear and thought-leading communication. But in the current pandemic climate, what communication is and what it does has shifted. It is now no longer just about a company keeping people in the know. What OTC brands and...
by Elspeth Massey | Apr 28, 2020 | Blog
The charity sector is facing its toughest challenge to date. It is estimated that charities will lose at least £4.3 billion in funding because of the COVID-19 pandemic, yet many are seeing a rise in demand for services. They are such a vital lifeline to...
by Stuart Mayell | Apr 14, 2020 | Blog
The COVID-19 pandemic has led to previously unthinkable restrictions on our daily lives and has created its very own healthcare communications challenges. But we have been here before. Remember the 2009 H1N1 ‘Swine Flu’ pandemic? That was one of the first times...
by Karen Lipworth | Apr 9, 2020 | Blog
Fruitful and enduring KOL (key opinion leader) relationships – so pivotal to the success of many healthcare communications ventures – rely on a continuum of trust, transparency and mutual respect. The way you communicate with your KOLs at this critical time...
