Me, me and me again!
Why do so many healthcare companies fall into the trap of narcissistic posting on social media? Holly Hudson takes a look at the common mistakes and how to avoid them.
Media relations isn’t dead, it’s just changing – and here’s how
We are consistently being told that media relations is dead, that the ever-decreasing pool of journalists is sounding its death knell.
PR Principles for Life: Get your Client Management shizzle together
After 25 years in the PR game, Collective Consultant, Vicki Harper, reflects on the principles she learnt early in her career that stand just as true for a senior freelancer working as part of remote teams.
