How virtual agencies have come of age
When it comes to strategic communications, virtual agencies can really set themselves apart from their traditional predecessors, offering new solutions that will not only improve agency profitability and increase sales but most importantly – make clients happy.
There’s nothing “free” about being freelance
Difference team member, Jo Willey, takes a look at attitudes to freelancing and why she thinks freelancers should never work for free.
Flex for success
Flexible hours. Virtual agency. Working differently. All very nice, but is there a benefit for healthcare companies and the consultancies that support them?
Is flexible working the future?
Can the PR industry, which is being slow to embrace the idea of agile working, change its mindset? Jo Willey discusses the topic with PMLive!
I thought flexible working was a solo mission – and I couldn’t have been more wrong
When Sarah Wolf first left her job to go freelance, she feared she would lose the support and camaraderie of office life. But how wrong she was. Here, she explains how joining The Difference Collective has given her a “dream team” of colleagues with the ability to work flexibly. Being a freelance public relations consultant […]
