How It Works


Making The Difference to our clients

Our healthcare clients want a more focused, agile and faster way of doing things, achieving value for money by working with exceptionally capable people with proven sector-specific skills and a track record of results. They want to get started right away to achieve their communications goals.

Our agency clients need to upweight their teams rapidly for big projects, or simply meet short-term deadlines and find senior capacity to help turn around pitches.

The Difference Collective has the power and flexibility to do all this.


An adapative, agile client service model


We connect you with the best, bringing together the talents of personally recommended, senior healthcare people who are hard to access directly

  • Dedicated healthcare communications expertise
  • Known, trusted and proven skills and track record
  • Challenging,Insightful, energetic and motivated to go the extra mile
  • Individual specialists or collaborative, virtual, purpose-built teams

Budgets work harder and go further

No hidden costs, retainers or agency overheads

Set price per project with no hourly billing rates

Virtual, digitised admin and management

A standard 30% markup on freelancer day rate


The resources you need, just when you need them

Turn-on, turn-off arrangement with no retainer commitment

Collaborative, virtual teams

Transparent, upfront, affordable costs

How we’ve made the Difference

Here are just some examples of how we’ve made a Difference:

2020 Delivery

Positioning, messaging, internal engagement, copywriting


Consumer Health Team PR support


Branding, positioning, messaging, website design & build, copywriting, media relations


Prescriptions Communications 
Team Support


Communications Team support, positioning, resourcing


Internal engagement communications

HRA Pharma

Compeed consumer PR programme, social media campaign, influencer engagement, charity partnerships

Live Well London

Brand development, positioning, messaging, design, copywriting


Consumer PR support, copywriting, internal engagement


Corporate & pharmacy trade media relations

Couch Med Comms

Programme development


Corporate and brand PR


Internal engagement communications


Positioning, messaging, copywriting, media relations

Wake The Bear

Creative, programme development

But don’t just take our word for it

Find out what our clients have to say about working with us…

The team who have worked on my account have more passion and determination to achieve our objectives and get the job done than 99% of my past traditional agency teams. The Difference Collective offers me a virtual team of highly experienced, senior people who are as comfortable developing strategy as they are writing press releases and social posts, meaning that I get the very best team. The whole experience has been a pleasure from start to finish.


Kate Evans

Marketing Director UK and Ireland, Compeed

As a small charity having the opportunity to tap into such a wealth of talent across the various marcomms disciplines was hugely beneficial. We gained insight from journalists and brand & marketing experts who had worked in the commercial and voluntary sector. We were really impressed with the quality and creativity of the ideas which emerged during our brainstorm, as well as the energy and enthusiasm for the challenge we presented. The session gave us a lot of food for thought, both strategically and tactically about the measures we could take to raise profile and awareness.

Sue Farrington


Communicating a novelty in a conservative market like the medical field is a very difficult challenge, it requires a great capability of balancing emotions and rationality, experience and creativity. But for doing it in a really ‘great’ manner it requires a great capability of interpreting the messages to deliver with the recipient’ feelings, minds, human being… this is ‘the difference’ that this ‘collective’ team is able to give you!! Briefing, discussing, working with them is a terrific human experience! You feel the ‘Difference Collective’! Have fun while creating the best and most effective and impactful campaign!


Andrea Zanella

CEO, Dianax EU

The Difference Collective, and specifically Maria and Angie, have provided intelligent strategy with stand-out knowledge and insight. They have helped us find opportunities to improve our communications whilst providing thoughtful and pragmatic advice. They are responsive, respectful and have listened carefully to our needs. Working with The Difference Collective has allowed us to target specific areas of improvement and we have found their approach flexible, focused on outputs and impactful. Ultimately, working with The Difference Collective has been an easy, cost-effective way to get highly skilled, focused and creative communications experts working for us just when we need them.

Director, 2020 Delivery

As an emerging company, we selected The Difference Collective to increase our visibility and profile, revisit our branding identity and revamp our website among other priorities. We found a team of highly talented, very professional, passionate and totally committed individuals. They listen, understand the needs and deliver creative and impactful contents in a timely fashion. Results are just awesome and the human touch makes the whole difference. We strongly recommend The Difference Collective!

Pascal Pouligny

Chief Marketing Officer, Dianax EU

We have worked with The Difference Collective on several occasions and each time, the bespoke team that is put together based on our needs, has excelled. The seniority involved in our projects has been impressive and the results show, as the clients notice and we notice, so the model works. The team are also impressive in their responsiveness, reliability and attention to detail. I highly recommend them.


Ash Rishi

Managing Director, Couch Medical Communications

Say hello to something 

Get in touch if you'd like to know more. We’ll get right back to you to discuss how we can make The Difference.

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 +44 (0) 3302 230 646

The Difference Collective
Connecting you with the best